By Chris Henrich September 15, 2022
With just 24 hrs ahead of a big function, a small staff developed a effective scavenger hunt.
Stacys is the creator and job lead for the wildly prosperous NFT (Non-Fungible Token) challenge Hunnys. This past June, she and her staff were gearing up for their overall look at NFT.NYC, a networking celebration and trade clearly show dedicated to selling NFT initiatives and showcasing creators from around the globe.
In excess of 15,000 exhibitors and website visitors were being established to descend on Occasions Sq., and the staff was decided to deliver a exceptional experience for any Hunnys group members in attendance — although also participating with possible new followers. With the party a mere 24 several hours absent, they resolved on a scavenger hunt. By employing AWeber Landing Pages, Hunnys sent one particular of the coolest local community-based events at the present.
“The evening ahead of the celebration, we begun brainstorming all of these new tips for the scavenger hunt that we hadn’t beforehand prepared for. Many thanks to AWeber, we ended up ready to go from scheduling to execution to delivery in a issue of hrs.”
— Rat Benetar, Hunnys.internet Local community Manager
How Hunnys.net Did It
The initial move was making out the event’s main landing website page to element the specifics of the hunt. The team selected their new area name directly in just the landing page editor. Future they linked their Canva account and commenced producing the framework for the occasion.
The Hunnys crew then planted 17 plastic eggs all around the convention venues and Periods Sq.. Inside of every egg was a QR code. When scanned, the code would connection specifically to just about every egg’s unique Prize Website page. These pages were also all produced within AWeber, each with a custom website page route.
The prizes ranged from hats and hoodies to a single “grand prize” of .5 Ethereum (a style of Crypto forex), so the workforce also required a way to securely discover the first winner and produce the rewards. The answer was to include things like a button on each landing page that when clicked would share a pre-published tweet. That tweet would recognize the winner when also notifying the Hunnys staff that an egg experienced been found.
In the finish, all but two eggs were being found. So if you are heading to Manhattan any time soon, keep your eyes peeled!
Finally, the team received lots of kudos and praise from exhibitors and participants alike.
The Hunnys community saw a bump in engagement across Twitter and Discord as current associates and new lovers joined in the entertaining. However, the most important takeaway for the Hunnys workforce?
“In a place as crowded & thrilled as the NFT current market, it is definitely important to stand out and deliver a exclusive expertise for your viewers. Our manufacturer is all about enjoyment, community, and celebrating innovation. We had been thrilled we obtained to supply an experience that satisfied all those values we think in.”
— Rat Benetar, Neighborhood Manager
If you’re hunting for a inventive way to engage your viewers, here’s a move-by-action template detailing accurately how Hunnys applied AWeber to stand out in the group.
How to build a scavenger hunt (or any other celebration) with AWeber’s landing website page builder
Stage 1: Get a area for your web pages
The Hunnys.internet workforce started out by heading to the domains site in their account. To get there, go to your AWeber dashboard, then click on your corporation identify and tackle in the decrease remaining-hand corner. This will choose you to your “My Account” web site. Glimpse for “Domains and Addresses” in the 2nd left column, and click ‘Get 1 now from Google Domains’.
Step 2: Established up their event’s residence web site in the landing webpage editor
Hunnys developed the home web page of their scavenger hunt web page very first. With a small support from a landing website page template, they experienced their initial website page produced in a snap.
Then they changed the route environment for their web site so it was the house page (also identified as the “index” website page) for their domain.
Move 3: Established up the relaxation of the landing internet pages for the function
Hunnys utilized a collection of 17 internet pages, a person for each individual egg. That seems like a lot of work, but they built it a snap by working with the ‘Copy’ perform in AWeber’s landing pages.
They gave every copied landing page a exclusive URL. Then they determined on a specific prize for every webpage.
Here’s what it seemed like just after they’d established up all the web pages:
And here’s what a person of the landing pages looked like.
Just about every website page also included a button with a clear connect with to action that when clicked would ‘Notify the Hunnys Team’ by populating a pre-prepared tweet for the person which would contain that page’s unique code.
Utilizing Canva (which is built-in with AWeber, so you can access your Canva account from within your AWeber account, suitable from the landing webpage builder) the Hunnys team was equipped to deliver a series of 17 QR codes, each linking to the 17 one of a kind landing pages they experienced set up.
Those people QR codes ended up printed and put into the eggs. Now the staff had the eggs completely ready to conceal in Instances Square and in the conference occasion hall.
After hiding each and every egg, the team would tweet out a clue to give people a general idea of where by to seem.
Then all they had to do was wait. As people started out locating the eggs, one by just one, they would scan the QR code in the egg with their mobile phone, and then induce the tweet that Hunnys experienced set up, thereby boasting their prize.
The final result? Hunnys acquired a ton of visibility and constructed up an even more robust bond with their tribe. Stacys liked the result, and how straightforward it was to make the total factor happen with AWeber: “Tools like what AWeber delivers are a must have to me as a company operator. Our industry moves quickly and when we get a large plan, being ready to deliver it to lifestyle this promptly supplies us with a leg-up on the opposition.”
Create your personal scavenger hunt — or any other occasion — with AWeber’s landing web pages
You can borrow this scavenger hunt template for your own celebration, or use it as inspiration for how to make a web page rapidly. A set up like this could be utilised for a birthday bash, a company event, or even for a spouse and children retreat. Or you could generate a very simple website for a going for walks challenge, a charity, or a bike race. AWeber’s landing webpages can be utilised for a great deal more than supplying absent ebooks or thank you webpages.